Whitetail Club

McCall, Idaho

Smarthinking Inc. identified, developed, and executed a brand marketing strategy for Whitetail Club, the premier private community in the Pacific Northwest, offering the perfect combination of family, adventure, and modern living. Encompassing the brand's true essence is both an art and a science. Needless to say, we stay quite busy.


brand narrative + identity + copywriting
strategic communications planning
graphic + product design
print + digital advertising
photography + film production
website + digital interactive
social media marketing
photorealistic renderings

We established and maintained a powerful presence within key markets with print and digital activations, crafted unique films showcasing the property and its happenings, and actualized new creative collateral concepts.